Edge made his WWF wrestling debut as Sexton Hardcastle on November 10, 1997, the night after Bret Hart left the company. The following night, he faced Christian (then billed as Christian Cage) at a Shotgun taping.
Upon completing training, Edge made his WWF television debut on the June 22, 1998 episode of Raw is War as a loner character who entered the arena through the crowd for his matches. This had been preceded by weeks of vignettes for the character, which included him aimlessly walking around the city streets and assaulting innocent pedestrians. His first televised match was against Jose Estrada, Jr., which ended prematurely by countout when Edge performed a somersault senton from the ring to the outside, legitimately injuring Estrada's neck. In his first pay-per-view match at SummerSlam in August, he served as Sable's mystery tag team partner against Jacqueline and Marc Mero, and bodyslammed Sable onto Mero in a pinning position to pick up the win.
Edge was then placed in a feud against the vampire wrestler Gangrel. During the feud, Gangrel introduced Christian Cage (now going by just "Christian"), Edge's storyline brother, as his ally. Eventually, Gangrel and Christian convinced Edge to join them, and the three of them formed an alliance known as The Brood. The Brood as a whole was later abducted by and converted into The Undertaker's Ministry of Darkness. In May 1999, the Brood broke away from The Ministry after Christian was attacked by Ken Shamrock and forced to reveal the location of the captive Stephanie McMahon. The Undertaker chose to have Christian punished for his trespass, but Edge and Gangrel stood by him and betrayed The Undertaker leading to a brief feud with the Ministry.
Edge captured his first singles championship, the WWF Intercontinental Championship, on July 24, 1999, defeating Jeff Jarrett at a house show in Toronto, Ontario. He lost the title the next night to Jarrett at Fully Loaded.
Later in the year, he was placed in a storyline angle with The Hardy Boyz (Matt and Jeff). Soon, however, Gangrel betrayed both Edge and Christian and formed The New Brood with their enemies, The Hardy Boyz. They feuded with the Hardy Boyz, as they went onto compete in a ladder match at No Mercy in October for the "managerial services" of Terri Runnels and US$100,000, which the Hardy Boyz won. At WrestleMania 2000 on April 2, Edge and Christian defeated the Hardy Boyz and the Dudley Boyz (Bubba Ray and D-Von) to win the WWF Tag Team Championship in a Triangle Ladder match, which ultimately led to the creation of the Tables, Ladders, and Chairs match (TLC).
Following this victory, Edge and Christian found success as a villainous duo, winning the WWF Tag Team Title six more times (for a total of seven). During this time, their trademark became the "five second pose" where they performed a pose in the ring for five seconds "for the benefit of those with flash photography" to mock, insult, or otherwise amuse the fans. They also competed as a team in the first three TLC matches, winning the first two over The Dudley Boyz and The Hardy Boyz, at SummerSlam in 2000 and then again at WrestleMania X-Seven. At the 2001 Royal Rumble, Edge and Christian were defeated by the Dudley Boyz and lost the World Tag Team title. They unsuccessfully attempted to regain the tag team title at No Way Out against the Dudley Boyz and the Brothers of Destruction (The Undertaker and Kane), but they succeeded at WrestleMania X-Seven against the Dudley Boyz and The Hardyz in the second TLC match.
Edge went on to solidify himself as an emerging singles competitor by winning the King of the Ring tournament in 2001 and becoming a fan favorite again by siding with the WWF during the Invasion storyline. Christian betrayed Edge shortly afterward, and the two feuded over Edge's Intercontinental Championship that Edge won at SummerSlam and later lost to Christian at Unforgiven, though, Edge captured the title later. Following this, Edge lost the Intercontinental title to Test and shortly afterwards won the United States Championship from Kurt Angle. Edge defeated Test at Survivor Series to unify the Intercontinental Championship with the U.S. Championship.
The following year, Edge was placed in a feud with William Regal for the Intercontinental Championship. Edge, however, came up short in the feud. At WrestleMania X8, Edge found himself in a match with Booker T that was the result of Edge beating out Booker for a fictitious Japanese shampoo endorsement. Shortly after defeating Booker T at WrestleMania, Edge was drafted to the SmackDown! brand in the first WWE Draft Lottery. Upon arriving there, he began a feud with Kurt Angle, which culminated in Edge shaving Angle's head following a hair vs. hair match at Judgment Day in May. Two months later, he would end up winning the WWE Tag Team Championship (later renamed the World Tag Team Championship) alongside Hulk Hogan on July 4, 2002. He then formed a tag team with Rey Mysterio; the two participated in a tournament for the newly created and SmackDown!-exclusive WWE Tag Team Championship. They lost to Kurt Angle and Chris Benoit in the finals of the tournament at No Mercy.
The following year, Edge was placed in a feud with William Regal for the Intercontinental Championship. Edge, however, came up short in the feud. At WrestleMania X8, Edge found himself in a match with Booker T that was the result of Edge beating out Booker for a fictitious Japanese shampoo endorsement. Shortly after defeating Booker T at WrestleMania, Edge was drafted to the SmackDown! brand in the first WWE Draft Lottery. Upon arriving there, he began a feud with Kurt Angle, which culminated in Edge shaving Angle's head following a hair vs. hair match at Judgment Day in May. Two months later, he would end up winning the WWE Tag Team Championship (later renamed the World Tag Team Championship) alongside Hulk Hogan on July 4, 2002. He then formed a tag team with Rey Mysterio; the two participated in a tournament for the newly created and SmackDown!-exclusive WWE Tag Team Championship. They lost to Kurt Angle and Chris Benoit in the finals of the tournament at No Mercy, the match was voted match of the year by the Wrestling Observer Newsletter. After they failed in winning the title, Mysterio and Edge defeated Los Guerreros in a number one contender's match on the October 24 episode of SmackDown! to earn a title shot. On the November 7 episode of SmackDown!, they defeated Angle and Benoit in a two out of three falls match to win their first Tag Team Championship. They soon lost the tag titles to Los Guerreros in a Triple Threat Elimination match that also involved former champions Angle and Benoit at Survivor Series. After losing the title, Edge and Mysterio went their separate ways to focus on their singles careers. At No Way Out, he teamed up with Chris Benoit and Brock Lesnar against Team Angle (Kurt Angle, Charlie Haas and Shelton Benjamin), however Edge was attacked and he would not participate in the match, thus the match became Two-on-Three Handicap tag team match. After No Way Out, Edge suffered a legitimate neck injury and had to undergo surgery with Dr. Lloyd Youngblood.
Recovery kept him sidelined for almost a year. He was placed on the Raw brand in the WWE Draft after WrestleMania XX and returned to in ring action shortly after that event. On the April 19, 2004 episode of Raw he and Chris Benoit won the World Tag Team Championship. They continued a close partnership even after losing the title, but it was disbanded when Edge won the Intercontinental championship at Vengeance from Randy Orton. Following a legitimate groin injury in a non-televised match, Raw General Manager Eric Bischoff stripped Edge of the Intercontinental title.
Upon his return, Edge began to show some villainous characteristics centering around his obsession for the World Heavyweight Championship. Edge, Chris Benoit, and Shawn Michaels received a title shot for Triple H's World Heavyweight Championship at Taboo Tuesday in October 2004. Michaels won the audience vote to receive the title shot, giving Edge and Benoit a tag team title shot. During the match, Edge abandoned his partner (although Benoit managed to win the title on his own) and instead interfered in the main event, costing Michaels the championship. On the November 1 episode of Raw, Edge and Benoit lost the World Tag Team Championship with Edge once again abandoning Benoit and sitting in a chair and watching the match. After the conclusion of the match, Edge attacked Benoit, officially turning heel. In a November episode of Raw, both Edge and Benoit competed in a number one contender's battle royal, but they eliminated each other simultaneously at the conclusion of the match, resulting in a draw. As a result, Triple H was forced to defend the title in a triple threat match. In the match, Benoit locked on the Crippler Crossface on Edge, who shifted his weight putting Benoit's shoulders on the mat for a pin. This match also ended in a draw for Benoit and Edge, as Benoit made Edge submit at the same time the referee counted a pinfall for Edge. As a result, the World Heavyweight title was vacated the following week on Raw.
In January 2005, Edge competed in his first Elimination Chamber match at New Year's Revolution for the vacant World Heavyweight Championship. Shawn Michaels (acting as special guest referee) performed a superkick on Edge, in retaliation for an accidental spear by Edge, causing Edge to be the first eliminated. This led to a match at the Royal Rumble later in the month, in which Edge defeated Michaels.
Subsequently, at WrestleMania 21, Edge won his first ever Money in the Bank ladder match, gaining himself a contract that gave him a shot at the World Heavyweight championship within one year.
Edge was then paired with Lita in an angle where she betrayed her storyline husband Kane, which ended with a stretcher match that Edge won, but shortly before, Kane performed a tombstone piledriver on Lita. On the July 11 episode of Raw, Edge's match with Kane was interrupted when Matt Hardy made a surprising appearance. When Hardy was officially brought back to Raw, he and Edge continued their feud, including a match at SummerSlam where Edge defeated Hardy, causing Hardy to have excessive blood loss. They also competed in a Street Fight, which resulted in a no contest when Hardy performed a side effect on Edge off the entrance ramp into the sound speakers and other electrical equipment. They also fought in a Steel cage match at Unforgiven in September in which Hardy defeated Edge. The feud culminated in a "Loser Leaves Raw Ladder Match" at WWE Homecoming on October 3, which Edge won, after the match, Hardy left the Raw brand to go to the SmackDown! brand. Shortly after the Homecoming victory, Edge suffered a legitimate torn pectoralis major muscle that kept him shelved for several weeks. During his time off, he starred in his own talk show segment on Raw entitled The Cutting Edge, dubbing himself the "Rated-R Superstar". Edge used his talk show to start a feud with Ric Flair following Flair's well-publicized arrest in connection with a road rage incident. Edge eventually began using The Cutting Edge as a soapbox to run down Flair until, after weeks of public mockery, Flair eventually showed up and attacked Edge. Edge and Ric Flair formally met at the New Year's Revolution event in 2006 in a match for Flair's Intercontinental Championship, which resulted in Flair retaining, after Edge was disqualified.
Although Edge had lost his scheduled match at New Year's Revolution, that would not be his only match that evening. The main event of the pay-per-view saw John Cena, the reigning WWE Champion, defend his title in an Elimination Chamber match. After a bloody Cena won the match, WWE Chairman Vince McMahon announced there would be one final match to close out the evening because Edge was going to cash in his Money in the Bank contract to face Cena for the championship. After spearing Cena twice, Edge covered him for the pin and won his first world championship.
Weeks later, at the Royal Rumble, Edge lost the WWE Championship back to Cena.
He then lost a return match on a special Thursday episode of Raw held in February. Edge blamed special guest referee Mick Foley for his loss, claiming biased officiating and attacked him. At Saturday Night's Main Event, Foley got revenge on Edge by assaulting him with a con-chair-to. They feuded until WrestleMania 22 in April, where Edge defeated Foley in a Hardcore match by spearing him through a flaming table but suffered second degree burns.
Following his feud with Foley, Edge once again challenged John Cena for the WWE Championship. Triple H was involved in a feud with Cena at the time, resulting in a triple threat match at Backlash, where Cena pinned Triple H to retain the title. After Backlash, Edge continued his feud with Mick Foley as they entered a triple threat hardcore match. Foley, however, betrayed his friend Tommy Dreamer with Edge's assistance. Edge and Foley then proclaimed that, because of their brutal match at WrestleMania, they were the true Hardcore Champions. At June's pay-per-view event One Night Stand, Edge, Foley, and Lita defeated Dreamer, Terry Funk, and Beulah McGillicutty in an Extreme rules tag team match.
Later in the event, Edge interfered in the WWE Championship match between John Cena and challenger Rob Van Dam, helping Van Dam win the title after he speared Cena through a table. Edge, who won a number one contender's match for the WWE title to face Van Dam, but was unable to win the title at Vengeance.
Two weeks later on Raw, Edge pinned Van Dam in a triple threat match, after blindsiding Cena with the title belt, to become WWE Champion for the second time. This angle re-ignited Edge's feud with Cena, and he lost by disqualification at Saturday Night's Main Event in order to retain the title. Subsequently, a match was made for the August event SummerSlam with the stipulation that if Edge disqualified himself, he would lose the title. At the event, Edge retained the title by pinning Cena after he hit him in the back of the head with a pair of brass knuckles, this occurred when the referee was not looking. The night after SummerSlam, Lita disposed of Cena's customized "spinner" belt into the Long Island Sound at Edge's command, who declared it the end of the "Cena era" in his life. Edge later unveiled the new "Rated-R" version of the belt. Cena, however, interfered in Edge's match with a returning Jeff Hardy later that night, chasing him down to the outside of the building, assaulting him down, and tossing Edge into the Long Island Sound. The following week, Cena made a deal with Edge: if Edge could defeat him in a match for the WWE Championship, he would sign a contract to move to SmackDown!. Edge accepted, on the condition the match be a TLC match held at September's Unforgiven event in Edge's home town of Toronto. At the event, he lost the championship after Cena performed the FU on him, sending Edge crashing through two stacked tables from a ladder.
On the October 2, 2006 episode of Raw, interference from the newly reformed D-Generation X (DX) (Triple H and Shawn Michaels) cost Edge his "final chance" at John Cena's WWE Championship in a Steel cage match, though their interference was a response to the interference of Lance Cade and Trevor Murdoch, led to Edge approaching Randy Orton and asking him to join forces to defeat DX, which Orton accepted and joined an alliance with Edge. The two formed the tag team Rated-RKO. Rated-RKO became the first to defeat DX since their reunion, and quickly dominated the Raw brand's tag team division to become tag team champions, making Edge a record holder of 11 World Tag Team Championship title reigns in his WWE career.
As part of the storyline angle, Rated-RKO attacked Ric Flair with steel chairs to enrage DX on November 27. At New Year's Revolution in January 2007, Rated-RKO faced DX in a title defense, but the match was declared a no-contest when Triple H suffered a legitimate injury during the match. With Triple H out of action, the team continued their on-screen rivalry with remaining DX member Shawn Michaels. Michaels teamed with John Cena to defeat Rated-RKO for the tag team championship on January 29, 2007. Edge and Orton suffered a series of losses to Cena and Michaels in the following months, building hatred towards one another. Edge and Orton also became rivals in their goals of achieving the WWE Championship. Neither Edge nor Orton won the championship, and they lost their claims as number one contenders after a failed match with Cena at Backlash in April.
On the May 7, 2007 episode of Raw, Edge interrupted an in-ring promo by the winner of the 2007 Money in the Bank contract, Mr. Kennedy. Kennedy had said for weeks that he would not cash in the contract until the following WrestleMania, but Edge decided to goad him into a match for his briefcase. Edge attacked Kennedy before the match even started, severely injuring his shoulder, and took advantage of the injury to beat Kennedy and take the briefcase. Edge thus became the first person to gain the Money in the Bank contract twice and the first not to do so in the ladder match. (This was done to give Kennedy time to recuperate from what was originally thought to be a completely torn triceps tendon, but later turned out to be a much less severe injury.)
It did not take Edge long to take advantage of his newly won opportunity. On the May 11 episode of SmackDown!, the main event was to feature Batista facing the World Heavyweight Champion The Undertaker in a steel cage match for the title. The match ended in a draw when both Undertaker and Batista were ruled to have hit the floor simultaneously. Afterward, a returning Mark Henry came to ringside and attacked the champion, leaving him a bloody, broken mess in the ring. Edge chose that time to strike, entering the scene as Henry was leaving. He strode to the ring, handed the briefcase to referee Jim Korderas, and demanded that he be given a match as per his contract. As soon as the bell rang, Edge went to cover the champion, but Undertaker kicked out at two. Edge again covered, but only got two. Edge then waited for the spent Undertaker to struggle to his feet, then speared him and covered him for the pin and the World Heavyweight Championship. As a result of this victory, Edge became a part of the SmackDown! brand. Edge then began a feud with Batista and successfully defended his championship title against him at Judgment Day, in a Steel Cage match at One Night Stand, and a third and final time in a last chance match at Vengeance. Edge then began a feud with Kane after SmackDown! General Manager Theodore Long announced Kane as the new number one contender for the World Heavyweight title. Edge was forced to relinquish the World title due to a legitimately torn left pectoral muscle injury on the July 20 episode of SmackDown! following an attack by Kane.
At November's pay-per-view event, Survivor Series, Edge made his return, interfering in a World Heavyweight Championship Hell in a Cell match between Batista and The Undertaker. The following SmackDown! show saw Edge and General Manager Vickie Guerrero make their relationship public, making his official in-ring return in a World title match against Batista on November 30, a match that ended after The Undertaker interfered. At Armageddon, Edge won the World Heavyweight Championship, after giving The Undertaker two chair shots and pinning the defending champion Batista (who had been Tombstoned by Undertaker prior) in a Triple Threat match. During the match, Edge used two look-a-likes to distract Batista and The Undertaker. It was later revealed that these look-a-likes were the Major Brothers, who were then repackaged as Curt Hawkins and Zack Ryder. Edge also formed an alliance with Chavo Guerrero, nephew of Vickie Guerrero, and on the January 22, 2008 broadcast of ECW, he assisted Chavo in winning the ECW Championship from CM Punk, even though Chavo previously rebuffed Edge and allied himself with Rey Mysterio, Edge's scheduled opponent at the Royal Rumble pay-per-view. The group eventually came under the name of La Familia. On the Valentine's Day episode of SmackDown, Edge proposed to Vickie, to which she accepted.
At WrestleMania XXIV, Edge lost the World Heavyweight championship to The Undertaker when he tapped out to the gogoplata. In a WrestleMania rematch, The Undertaker defeated Edge once again at Backlash to retain the World Heavyweight championship. Following Backlash, The Undertaker was stripped of the World title by Vickie Guerrero and faced Edge for the title at Judgment Day in May and then again at One Night Stand in a TLC match in June. The first match ended with a countout victory for The Undertaker but no champion was crowned due to the circumstances. The second match at One Night Stand saw Edge walk away champion, which also meant Undertaker was forced to leave the company.
On June 29, 2008, Edge faced Batista in a match for his title at Night of Champions. Due to interference from La Familia and a belt shot from Edge, he was able to defeat Batista. The next night on Raw, which happened a week after that year's draft lottery, Edge came out to gloat about his victory as well as the fact that, thanks to the draft, both the WWE Championship and the World Heavyweight Championship were both SmackDown property (Triple H, who was the reigning WWE Champion at the time, was drafted to SmackDown and had retained his title at Night of Champions as well). As Edge was leaving the ring, an angry Batista (who had been drafted back to Raw after three years as a SmackDown wrestler) came out and chased Edge back to the ring. He proceeded to assault Edge, finishing with a Batista Bomb in the ring. Just as Batista was leaving, CM Punk ran to the ring carrying the Money in the Bank briefcase he had won at WrestleMania XXIV, with referee Mike Chioda tagging along with him. Since Edge was still out of it from the attack, he did not see Punk come into the ring and therefore was unaware that Punk was cashing in his contract. Once the bell rang, Punk simply hit Edge with a Go To Sleep and pinned him to win the World Heavyweight Championship.
On the July 4, 2008 episode of SmackDown, Edge took his frustrations out on Vickie because he lost the title and told her the wedding was off. The following week, however, after Guerrero saved Edge from a con-chair-to by The Big Show, Edge re-proposed, and the wedding was back on. On July 18, 2008 at the wedding reception, Triple H came out and showed a video of Edge cheating on Guerrero the day before with the wedding planner, Alicia Fox. The angle continued at The Great American Bash in July, when Fox attempted to hand Edge the WWE Championship belt to use as weapon against Triple H, but was stopped by Guerrero. Edge attempted to spear Triple H but hit Guerrero instead, with the distraction, Triple H performed a Pedigree on Edge to retain the WWE title. Edge attempted to apologize to Guerrero, even though he was seen talking to Fox, but she revealed to him that she had rehired The Undertaker and that Edge would face him in a Hell in a Cell match at SummerSlam. Edge then turned on La Familia during the August 8 episode of SmackDown, performing a one-man con-chair-to on Chavo in the ring, and tossed Guerrero out of her wheelchair, effectively disbanding the faction. The following week, Edge verbally assaulted Guerrero, before he forced her to apologize to The Undertaker for what she did to him. He also mentioned to Guerrero, that it was because of her that La Familia suffered.
At SummerSlam, The Undertaker defeated Edge, and after the match, Undertaker chokeslammed Edge off the top of a ladder and through the ring canvas, with flames rising from the hole.
On November 23, 2008 at Survivor Series, Edge returned to WWE after an introduction by SmackDown General Manager and his on-screen wife Vickie Guerrero, replacing Jeff Hardy in the Triple Threat match for the WWE Championship involving champion Triple H and Vladimir Kozlov. He pinned Triple H to become the WWE Champion for the third time in his career. The following month, Edge lost the title to Hardy at Armageddon in a Triple Threat match, which also featured Triple H. At the Royal Rumble, however, Edge regained the title in a no disqualification match, following Matt Hardy's interference. At the February event No Way Out, Edge lost the WWE title in an Elimination Chamber after being pinned by Jeff Hardy, being the first to be eliminated, with the title eventually being won by Triple H. Later that night, Edge inserted himself into the World Championship Elimination Chamber match after attacking Kofi Kingston and barricading himself inside one of the Chamber's pods, proceeding to win his eighth World Championship, last eliminating Rey Mysterio and taking the title over to SmackDown. At WrestleMania XXV in April, Edge lost the championship to John Cena in a Triple Threat match, which also included The Big Show. Three weeks later he regained the championship at Backlash, when he defeated Cena in a Last Man Standing match, after interference by The Big Show. After a successful defense against Jeff Hardy at Judgment Day, he lost the title to Hardy at Extreme Rules in a ladder match, and afterwards said some disparaging things to his on-screen wife, Vickie Guerrero. While Hardy was celebrating, CM Punk cashed in his money in the bank and defeated Hardy to win the World Heavyweight Championship. The following night, Guerrero resigned as the Raw General Manager due to being humiliated, and Edge came out to apologize. Instead, however, he claimed he married Guerrero because she had authoritative powers as the General Manager, and sought a divorce.
In June, Edge won the Unified WWE Tag Team Championship (the unified version of the World Tag Team Championship from the Raw brand and the WWE Tag Team Championship from the SmackDown brand) with Chris Jericho at The Bash after he and Jericho were inserted into the match as late entries just prior. On July 3, Edge suffered a torn Achilles tendon while competing at a live event in San Diego in a match against Jeff Hardy, and later underwent surgery. It was reported that he could be out of action for up to a year. During Edge's absence, Jericho replaced him with Big Show (forming Jeri-Show) and Jericho began to speak badly of Edge, mocking him for his injury.
At the Royal Rumble event on January 31, 2010, Edge returned from injury by entering the Royal Rumble match as the twenty ninth surprise entrant. He quickly eliminated Jericho who had been the 28th. Ultimately, he won the match for the first time in his career after last eliminating John Cena. After Jericho won the Heavyweight Championship from the Undertaker during Elimination Chamber, Edge turned face for the first time since November 2004 by challenging Chris Jericho for the World Heavyweight Championship at WrestleMania XXVI after a surprise attack on Jericho. However, Edge lost to Jericho in the match. The following month, Edge beat Jericho in a Steel cage match at Extreme Rules.
The following night at the 2010 WWE Draft, Edge was drafted back to the Raw brand, also costing Randy Orton a title shot against John Cena by spearing him in a Triple Threat match against Batista and Sheamus. On the April 30 episode of SmackDown, Edge had said goodbye to SmackDown fans. However, Edge turned on the fans by calling them "puppets" for saying 'spear! spear! spear!' and later tried a sneak attack on his former tag team partner Christian, thus becoming a villain once again. After being drafted to the Raw brand and heel turn, Edge began a feud with his former Rated-RKO tag team partner Randy Orton, with both Edge and Orton gaining the upper hand over one another. Much of the antagonism stemmed of Randy's refusal to re-form Rated-RKO with Edge, as Edge wanted to pursue the tag team titles he had been stripped of. Edge beat Christian in a match on the May 17 episode of Raw held in Toronto. Edge and Orton met in a match at May's Over the Limit pay-per-view, with the match resulting in a double countout. At Fatal 4-Way, Edge participated in a fatal four-way match that included Orton, Sheamus, and John Cena for the WWE Championship, though Edge failed to win the title.
The following month Edge participated in the Raw Money in the Bank ladder match at the Money in the Bank pay-per-view but failed to win the briefcase. Edge then went on to participate in the main event of SummerSlam in which he and six teammates were victorious in a seven-on-seven elimination tag team match against The Nexus. On the 900th episode of Raw, he disqualified himself, in the main event in a five-on-five elimination match against The Nexus. This saw him enter into a feud with the anonymous GM of Raw, during which the GM cost him several matches. At Night of Champions, Edge participated in a six pack elimination challenge for Sheamus' WWE Championship but once again failed to win the title.
At WWE's Hell in a Cell PPV event, Edge defeated Jack Swagger. The next night on Raw, it was announced that he had been traded to the Smackdown brand for SmackDown's CM Punk due to him destroying the Raw GM computer turning him face and ending the feud between the two. On his SmackDown return, he defeated Jack Swagger in his first match. On the October 15, 2010 episode of SmackDown, he defeated Dolph Ziggler to become part of Team SmackDown at WWE's Bragging Rights PPV event. At the event, Edge won the cup for Team SmackDown alongside Rey Mysterio eliminating R-Truth, John Morrison and Team Raw's captain Miz.
Soon after that, he entered a feud with World Heavyweight Champion Kane. He defeated Mysterio and Alberto Del Rio to become the number one contender for Kane's World Championship at WWE's Survivor Series PPV event, which ended in a draw. On December 19, 2010 Edge defeated Kane, Rey Mysterio, and Alberto Del Rio in a Tables, Ladders, and Chairs match at the TLC: Tables, Ladders & Chairs PPV event to win the World Heavyweight Championship for a record sixth time and making him a ten time World Champion. Edge then defended the World Championship against Kane in a winning effort in a Last Man Standing match, thus ending their feud.
Edge would then feud with Dolph Ziggler and Vickie Guerrero up through the Royal Rumble and after. After the Royal Rumble, Rumble winner Alberto Del Rio announced that he would challenge for the World Heavyweight Championship, which was held by Edge at that time. On the 600th episode of Smackdown on February 18, acting GM Guerrero fired Edge, and awarded the World Title to her (kayfabe) boyfriend Ziggler. Smackdown GM Teddy Long returned later that night, and rehired Edge. Edge would then defeat Ziggler to become the World Heavyweight Champion for the seventh time, and win his 11th World Championship overall. After the match, Teddy Long's firing of Dolph and Vickie would follow the next week after losing a tag team match with Drew McIntyre facing Edge and Kelly Kelly.
At the Elimination Chamber pay-per-view, Edge successfully defended his World Heavyweight Championship in an Elimination Chamber match by finally pinning Rey Mysterio. After he defended his championship, he was attacked by Alberto Del Rio, but was saved by the returning Christian. Edge and Christian briefly reunited to defeat Alberto and his NXT bodyguard Brodus Clay. At WrestleMania XXVII, in his last WWE in-ring match, Edge successfully defended the World Title against Alberto Del Rio in the opening match.
On the April 11, 2011 episode of Raw, Edge gave a speech about his career and the realities of wrestling. He also mentioned he took more tests after passing his basic strength tests at the behest of WWE, and the MRI forced him to retire. Leading up to this announcement, he had reflected upon his previous neck injury where his cervical vertebrae had been fused, and mentioned feeling numbness in his arms and losing feeling in them. This was diagnosed as cervical spinal stenosis, and because of such, the doctors cannot medically clear him to compete without him risking neck-down paralysis, or even death. Later that same week on the April 15 episode of SmackDown, Edge officially relinquished the World Heavyweight Championship, retiring as the World Champion.
On the April 22, 2011 episode of SmackDown, Edge made an appearance, interrupting Alberto Del Rio's mock retirement party. At Extreme Rules, Edge made an appearance watching his friend Christian winning the vacant World Heavyweight Championship. At SummerSlam, Christian had Edge return to be in his corner for his World Heavyweight Championship defense against Randy Orton. However, Edge, disappointed by the cowardly tactics Christian used to win his second World Heavyweight Championship, berated him and walked out on him. Christian would later lose the belt to Orton for a second time. On the September 16, 2011 episode of SmackDown, in his hometown of Toronto, Edge hosted The Cutting Edge between Mark Henry and the World Heavyweight Champion, Randy Orton. After the event went off the air they had Edge appreciation night celebrating the career of Edge.
On the January 9, 2012 episode of Raw, it was announced that Edge would be inducted into the WWE Hall of Fame at WrestleMania XXVIII weekend. He was inducted into the WWE Hall of Fame on March 31 by Christian and he also cut his hair short, as a departure from his famous long locks he had before. This made him the youngest person to be inducted into the Hall of Fame at the age of 38, slightly younger than Eddie Guerrero, who had previously been the youngest inductee.
Edge made a surprise appearance on the April 23, 2012 episode of Raw, confronting his long-time rival John Cena about Brock Lesnar. He mentioned that despite sharing the biggest rivalry of their careers, they always shared mutual admiration for professional wrestling. In an act of motivation, he asked Cena to 'wake up' and beat Brock Lesnar. He also mentioned beforehand that he was not supposed to be on the show that night, also declaring that he would no longer be under contract with WWE in a couple of days. On the September 21, 2012 episode of SmackDown, Edge made an appearance addressing the team of Daniel Bryan and Kane.
Edge returned on the September 9, 2013 episode of Raw in his hometown of Toronto, where he hosted his talk show The Cutting Edge having Daniel Bryan as his special guest after Randy Orton was scheduled to be his original guest.
Edge and Christian hosted the December 29, 2014 episode of Raw, where they held the first Cutting Edge Peep Show interviewing Seth Rollins, who, along with Big Show, attacked them. Rollins held Edge hostage, thus forcing John Cena to reinstate the Authority. When Rollins tried to break Edge's neck anyway, Cena made the save.
On the September 7, 2015 episode of Raw, he and Christian made a backstage appearance with Seth Rollins, The New Day, and The Dudley Boyz. Edge also appeared with Christian on a podcast with Stone Cold Steve Austin later that same night on the WWE Network.
On November 15, the 900th episode of SmackDown, Edge returned, sporting his old look with long hair and beard and hosted a special edition of The Cutting Edge with the Men's SmackDown Survivor Series team members as his guests and was later interrupted by the returning The Undertaker.